legero united is Impact Angel!
We are very pleased about the commitment for the further cooperation with our long-time supporter legero united.
Established in 1872, this family-run business – with around 2,000 employees from over 40 countries and headquarters in Graz, Austria – develops and manufactures shoes featuring timeless, modern designs, a perfect fit and a commitment to sustainability for the brands superfit, legero and Think!, which are sold in 42 countries. For years, the company has regularly donated shoes to children and adults in our project countries, thereby helping our beneficiaries to literally walk through their daily lives with greater ease.
A warm pair of shoes – something we take for granted. In the poorest countries of Europe, however, it is a godsend.
The CONCORDIA Impact Model maps our daily work across five thematic areas. These five areas of impact all pursue the overarching goal of enabling children and young people to lead self-determined lives.
From this, the concept of CONCORDIA’s ‘Impact Angels’ emerged quite naturally: these are corporate partners who have a direct impact in one of these five areas and thus provide concrete support to our beneficiaries.
This new model is accompanied by a mutually beneficial communication package. This includes, amongst other things, the mutual promotion of the partnership online and offline, the use of our Impact Angel logo, the provision of video and image material for the partner’s communication channels, etc.
From the start of 2022, we have elevated legero united’s previous selective engagements to this formal partnership level of Impact Angel.
